The Search Engine Optimisation Dictionary – Your Guide To SEO Jargon

If your search engine optimisation consultancy seems to speak a different language everytime they start talking about what’s being done to enhance your rankings, then this article is for you. The following paragraphs ought to go some way to explaining some of the terminology used by your SEO Company and provide you with a basic understanding of the methods been discussed. The following is a list of widespread search engine optimisation jargon.

Article marketing is probably the most effective and prominantly used technique of building links in use at the moment, the benefit of article marketing is that you are actually providing content in return for a link to your site, the number of sites out there that will accept articles is numbered within the hundreds of thousands, if not millions. This implies there’s a great possibility to build links form a very diverse number of ip addresses. The down side to this method is that writing articles can be very time consuming.

Keyword spamming is a somewhat outdated method of gaining high search rankings, years in the past, search engine results could be manipulated by merely repeating the key phrase you wanted to rank for many times in your content, these days the only impact that this may have is to get you penalised. Search engines like google and yahoo reward natural and organic looking quality content over spammy key phrase stuffed content.

The alt image attribute is used on a website to specify details about each picture, the alt tag has two main SEO benefits, firstly relevant key phrases can be inserted in this area to increase page relevance, secondly the alt tag when correclty used, permits a picture to be included in Googles image search, and may therefore lead to further search traffic.

A robots.txt file is a file utilized by webmasters to manage the way search engines are able to spider their sites. It is possible to block folders, sub folders, or individual files from search engines by specifying disallow in the robots.txt file. It’s also possible to block any urls containing a specified query string through the use of more advanced parameters.

For excellent quality service, low costs, and most importantly, results! Take a look at the High impact seo website today SEO Services and SEO Packages that are awarded by Top seo’s